Groove is a uniquely-cool, upscale, & fun adult store specializing in beautiful lingerie, intimacy-inspiring products and sexy gifts of all kinds. Our helpful, well-educated staff is committed to ensuring that our guests have an excellent experience while shopping our extensive selection of lingerie and adult toys. Groove lingerie ranges from naughty to nice and petite to plus size. Groove offers a selection of the best sex toys at excellent prices. Our books have a number of erotic and romantic fiction books, as well as instructional non-fiction and self-help titles. Groove sells great romantic gifts and our bachelorette gifts are hilarious too! Find us in West Phoenix at the southeast corner of 51st Ave and Indian School, or order online.